Questions we get asked
Plain answers to the questions DTC brands ask about AI visibility: what it is, how it differs from SEO, which engines we cover, how we measure it, how long it takes and what it costs.
What is AI visibility?
How often, and how accurately, ChatGPT, Perplexity, Gemini and Google's AI Mode mention your brand and products when shoppers ask about your category.
Is this just SEO?
It overlaps, but it isn't the same. SEO aims for a ranking in a list of links. AI visibility aims to get your product named inside the answer. It leans more on product data, reviews and what other sites say about you.
Can you guarantee we'll show up in ChatGPT?
No, and be careful of anyone who does. We change what AI relies on, track results monthly, and give you month 4 free if your share of voice hasn't improved by day 90.
Which AI engines do you cover?
- ChatGPT
- Perplexity
- Gemini
- Google AI Overviews
- Claude
- Copilot
ChatGPT, Perplexity, Gemini and Google AI Overviews / AI Mode. Claude and Copilot when they matter in your category.
How long until we see results?
Store and product page fixes ship in month 1. Movement on tracked questions usually shows within the 90 days. Reviews and outside mentions build over longer.
Do you work with our platform?
Shopify, WooCommerce, BigCommerce, Magento and custom stores, plus Amazon listings.
Does AI traffic actually convert?
Studies of online stores show ChatGPT visitors converting at about 1.81% vs 1.39% for non-branded Google organic. It's still a small share of traffic for most stores, but it's growing fast.
How do you measure it?
We re-ask a fixed set of shopper questions every month and report how often you're named vs competitors. We also track AI-referred traffic and orders in GA4 and Shopify.
What do you need from us?
Store and analytics access, someone who can approve changes (about an hour a week), and honest answers about your products and customers.
We already have an agency. Do we need this?
Only if they're not tracking and improving your AI visibility. The free audit will show you where you stand.
How does the free audit work?
Fill in the short form. We'll email you within 1 business day to set up a 30-minute call, run your questions before it, and walk you through the results live.
What does it cost?
The audit is free. The sprint is $1,750 a month. See pricing.
Find out who AI recommends instead of you.
We'll ask ChatGPT, Perplexity, Gemini and Google AI Mode 25 questions your shoppers really ask, then walk you through who's winning, why, and what to fix, on a 30-minute call. Free, no obligation.
Get my free AI visibility audit